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Put Your Best Foot Forward:
A website should represent your organization in the
best light possible. It should explain who you are,
what you do and how the visitor might interact with
you. Remember that, perhaps the most important
aspect of a website that makes it different from a
written document is the ability to provide
hyperlinks. If you want to expand on a topic,
instead of making the current page very long, you
simply create a link to another page that goes into
more detail. That way, the viewer can determine
where they want to go and how much they want on any
particular topic.
Content is King: All of
the Internet Web Gurus agree on one thing; the
content of the website is the most important
element. Bells and whistles and graphics and images
make an impact but, in the end, the words mean the
most. People go to websites primarily to find
information. They want it concise and pertinent. So,
generally be brief and keep the content up to date.
Ongoing Task: Remember
that your website is not written in stone. It is
relatively easy to change words, paragraphs or
entire pages of the website. That is part of the
maintenance process included with the yearly website
fee.
Here are some tips on providing
content for each of the five pages/sections in the
Standard Website Package:
| - Homepage |
- Officers/Committees |
- Your Web Address |
| - Activities/Programs |
- Contact Information |
- Your Logo |
| - History/Background |
- Photos Included |
- Our Guarantee |
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Content: The homepage
welcomes people to the site and begins to tell the
story of your organization. Who are you? What are
your major goals? Make the visitor feel comfortable
with you and help them understand what you do.
Lists: It is generally
most effective to build a homepage based on a list
of topics with a small subheader for each topic
followed by a brief paragraph about the topic. Then,
provide a hyperlink to take the viewer to another
page to find more detailed information.
For Example: You might
want a subheader called Educational Programs:
followed by a few sentences describing in general
the types of programs you offer and a few of the
major ones that are offered each year. Then, give
them a link to the Activities and Programs page for
more detail on the current year's schedule.
Outline: Although you can
arrange the webpage anyway you desire, one easy way
to organize the material would be:
Size: You may submit up to 1200 words (two,
single spaced pages in a word processor format either Microsoft Word
.doc or rich text format
.rtf) for inclusion on the
Home Page.
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Content: This is an area to show what you do.
It should include a little more detail about the
major programs and activities of your organization.
It can also include any or all of the following:
-
Schedule
of Programs for the Year
-
Links
to brochures or registration forms
-
Links
to newsletters online
-
Volunteer
activities and opportunities
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Content:
This section is devoted to
telling the story of your organization from the
beginning to the current day. You can tell how you
got to be the organization you are today. It can
also be called an About Us page and could include:
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Content: You can introduce your officers and
chairs of major committees on this page. It can also
be used to explain the purpose and major activities
of the standing committees of your organization. You
could also include:
-
List
of current officers and email
-
List
of current committee chairs
-
How
to get active with committees
-
Positions
available
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Content: Here is where you give people
alternatives for getting in touch with your
organization. Include enough information to allow
members or prospective members to communicate with
your organization.
Note: Remember that this is going onto the Internet and will
be available to anyone with a computer and internet connection.
See our Privacy page for more on
this topic.
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Content: Photographic images help to tell the
story of your organization and brighten up the page.
Use them to display major activities or projects of
your group.
Number: You may submit up to 5 photographs
as part of the Standard Website Package for inclusion on the
pages.
Size and Format: If you have image editing
capabilities, you should crop your pictures to show
the major subject of the image. They may be up to
720 pixels wide and should be in low quality .jpg
format. If all of this sounds like gobbledy gook to
you, just download the picture from your camera and
submit the image file to PGC and we will make
the adjustments for you. There are several alternatives for
submitting photographs
to be used on your website.
Thumbnail: Each image will be represented by a thumbnail
like the one above which will
be 150 pixels wide. Clicking on this thumbnail will lead to a full
sized (up to 720 pixels wide image with a caption of your choice). Click
on the thumbnail above for an example picture page.
Photo Gallery: If you would like to expand your
display of photos, you may also choose to include one of our
Photo Gallery
Options as part of your package.
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Web Address: Your
homepage will have an address that would be formatted:
.
Thus, the Men's Garden Club of Paris,
for example, would have a URL
of
which will lead visitors directly to
their homepage.
If you would like some other form than your group
initials, we will be glad to consider any suggestions. Remember that
simple is usually better but if you have a catchy acronym or short
name, that might work also.
An
index of group websites hosted by
will also lead the visitor to your site which will be listed by
name, city and state in a searchable database. Within a short time,
your website should appear on the common search engines also.
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Graphic
Designs - We can take your
logo from a digital file, scan it from letterhead
or business card or other source and create a distinctive header for
your page. We will work with you to make a nice logo for your site and
for use on written materials for your group.
Move on to Step 8 which will help
you decide on Advanced Options for your Website.
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Everything
we sell or do at PGC comes with a 100% Satisfaction
Guarantee. We will work with you to make you happy or we will return
your money. Your satisfaction is always our goal. |
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Move on to Step 8 to select any Advanced
Options you might want to add to your website.
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